On January 24, 1984, Apple unveiled Macintosh, its first office computer.This product has largely contributed to making computer for a more general public product, thanks to a new, more ergonomic interface.On January 24, 2022, the computer celebrates its 38th birthday.A good opportunity to return to the innovations he brought.
Two weeks ago, we reported in our columns that the first iPhone celebrated its 15th anniversary.Yes, 15 years ago already, Steve Jobs went on stage to present the smartphone that was going to change telephony (and a little face to the world at the same time).We had taken advantage of this anniversary to evoke the great innovations it brought: the multi -point capacitive touch screen and the gesture that we all use today, a simple and intuitive interface, developed to be used with the finger, a navigatorWeb widely improved, a geolocation application to go easily, etc.
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During the presentation of this smartphone, Steve Jobs recalled the major Apple stages that preceded the iPhone.The iPod of course, which has changed the way we consume music (use that continued to evolve thanks to the iPhone and its permanent connectivity).But also the Macintosh.The latter was unveiled on January 24, 1984 in Cupertino by the emblematic boss of the firm.So he celebrates his 38th birthday today.
Macintosh was first computer made for everyone, here is why
Like the other two products mentioned, Macintosh has also made a great contribution to modern IT.What are the advances brought by Macintosh?Let's go to them:
The first Mac was a good business success during its first months of marketing.This thanks to a skilful communication campaign: previews organized by journalists;An advertisement carried out by Ridley Scott and broadcast during the Superbowl (which was mocked by Epic Games when Apple has banned strongness of the App Store);And a beautiful staging during the presentation in Cupertino.
Because Steve Jobs already had a skill of a showman in 1984.Some messages supported for journalists.A product outlet similar to that of the first MacBook Air (which Apple's boss had brought on stage into an envelope).And a small joke programmed with the vocal synthesizer of Macintosh.
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Despite this marketing stratagem, Macintosh will not be very successful in the long term because of its limited RAM volume, absent connectors and its monochrome screen.It will quickly be replaced by other models, including the Macintosh 512K, offering more possibility for programmers.
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