Samsung withdraws an advertising showing a veiled woman embraced a dragap in Singapore

Consequently of a protest movement that appeared in this conservative country where the Muslim minority is important, the Korean company has withdrawn an advertising spot featuring a veiled woman and a drag-quen presented as her son.

The Korean giant of Samsung technology withdrew an online advertisement broadcast in Singapore which showed a veiled woman enabling a drag-queen, presented as her son, after a protest movement in this Southeast Asian country.

The rights of the LGBT community remain a sensitive subject in the prosperous cited and the conservative values.A law prohibiting intercourse between men dating from the British colonial era is still in force there.

Advertising - which was part of the "Listen to your heart" campaign of Samsung for connected objects like headphones and smart watches - showed a Muslim mother manifested by affection for her son dressed as a woman.

This clip was violently criticized online, a group mobilized against the rights of homosexuals believing that it was an "unhappy attempt to promote LGBT ideology within a largely conservative Muslim community".This group, called We Are Against Pinkdot - "We are opposed to Pinkdot", one of the main groups for supporting homosexuals - estimated that it was dangerous to normalize homosexuality and transgender movement in the island.Muslims represent around 19% of the population of Singapore and are mostly of discomfort.They constitute an important minority in this country of 6.2 million inhabitants where the population is mainly of Chinese origin.

Samsung recognizes "having made a mistake"

In response to criticism, Samsung has announced that he was withdrawing advertising from all platforms, since it "could be perceived as disrespectful and offensive" by some."We recognize having made a mistake," added the group on its Facebook page.

Pinkdot criticized the people who had declared themselves offended by the campaign and had obtained its withdrawal."To date, we do not understand what may have offended these people - the fact that there are LGBT people in Singapore, the fact that we deserve love, or both," said the group.