Virgin Mobile: which awaits customers before the brand closure

We announced you a few days ago the end of Virgin Mobile which on its website invited subscribers and new customers to turn to RED offers from SFR.

Nexinpact details today the race against the SFR watch which will have to encourage many subscribers to stay in their group because on the website, there is not really any details on time.The community in charge of the community gave deadlines on the forums: "From June 10 on the Virgin Mobile community, the creation of new subjects will be closed and on June 24, it will no longer be possible to respond to the subjects already initiated.The Virgin Mobile community will then close its doors on June 30 ".

Virgin Mobile therefore offers a voluntary migration.It remains for Virgin Mobile to try to recover as many subscribers as possible before June 30.Because given the size of the customer base which has 1.7 million subscribers, this could be bad for the quarters to come.They will gradually be invited to migrate on a new offer, by signing a new contract and will receive a new SIM card.It is therefore necessary to do everything so that they do not migrate with the competition.

Thus, SFR has decided to use the two brands of the group: if the RED brand is the only highlight on the Virgin Mobile site, management will depend on the commitment of the subscriber.If the customer is engaged, it will be redirected to an SFR offer, if it is not, it will have the choice between RED and SFR offers.Virgin Mobile also indicates on Facebook that "if you have less than 6 months of engagement at Virgin Mobile, you will not have to pay the termination costs to SFR".Nothing says that it will be the same for Red.

Once this stage of voluntary migration has passed, SFR will close Virgin Mobile well in a few months.No one yet knows when it will take place exactly and the process that will be put in place at that time.Nextinpact evokes a date which will be decided according to the results of this first phase.Will a forced migration towards Red even for those who are engaged will it be envisaged?Impossible to determine for the moment, and even diagram for fixed customers who do not know what awaits them.